The USPA and U.S. Polo Assn. Celebrate 135th Anniversary with Global Sport and Fashion Events and Launch of "Born to Play"
This historic year will be marked by a series of global events and a global brand campaign by the U.S. Polo Assn. brand, creating an unforgettable experience for sports fans and consumers worldwide. U.S. Polo Assn. will spearhead the anniversary campaign with activations in major markets, including North America, Europe, Asia, the Middle East, and Latin America. Consumers can look forward to exclusive in-store events, digital experiences, and collaborations with influencers and athletes, all celebrating the sport's legacy and future.